Reframe the Challenge
Make a high-level design challenge more speciﬁc and actionable
The Reframe the Challenge method helps a team make a design challenge more speciﬁc and actionable by articulating what user groups, experiences, and constraints exist.
Once articulated, the team can prioritize which target user, experience and constraints to focus on. This exercise is critical for a team to discover the right problem to solve.
Translate a high-level challenge into a speciﬁc and actionable design challenge.
Designers, Business Leads
Before You Start
- You Have Identified Use Case Ideas with Business Impact
- It is best to start the reframing exercise with a prioritized list of use case ideas that can help to solve identified business challenges. Such a list will be the result of the Use Case Exploration Workshop. Therefore we recommend to have that workshop before starting to reframe the challenge:
Use Case Exploration Workshop
Materials you will need
Templates for Download
Templates for Virtual Collaboration
Reframing the challenge includes several steps. We recommend completing them in one session.
Brainstorm for each aspect of your challenge
Do a silent brainstorm for each aspect of your challenge. Think about how you could narrow down the topic or challenge to an experience, user group(s), and constraints.
Participants should be instructed to look at the challenge from different angles, express their understanding of the focus, and open up to other interpretations.
Share your ideas with the group
Together, cluster ideas by experience, user group, and constraint based on similarity. Once you cluster the ideas, decide on one cluster to be the ﬁnal one based on priority and impact.
Review the previous step's results
Take another 5 minutes for participants to review the responses and ask questions for clariﬁcation.
Define the final challenge
Deﬁne the ﬁnal challenge based on your team’s clustering and prioritization.